What is a Keyword?
Why is Keyword Research So Important?
What is Semrush?
“SEMrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After seven years of trailblazing experiments and constant progress, we’ve grown into the world’s leading competitive research service for online marketing. .”(Mentioned at www.semrush.com)
Semrush is a complete tool for SEO beginners and Experts to understand their competitors and their strategies.
With the help of Semrush, you will be able to understand the keywords your competitors are ranked for.
Semrush is the best tool for auditing, Backlink, Competitors keywords, Keywords current positions, keywords total search volume, keyword density, CPC and trend of it.
Semrush has a complete dashboard for Backlinks, Keywords analysis, Analytics, the performance of your keyword, website audit and on-page performance.
Let me tell you the features semrush has for beginners as well as experts.
Semrush For Beginners
Once you sign up for the trial version, you can add your website under the project heading and start using it.
For beginners, it will be an awesome tool and help you track your activities. Let me explain in detail-
Domain Analytics:- This Section will give you the metrics of your organic keywords and the traffic you are getting from your keywords.
Position Tracking:- If you want to know your rank or how much your visibility in terms of search ranking then this will help you. Position Tracking will tell you both your present and previous rankings.
Site Audit:- We all do site audit regularly to make sure our website/blog stays error-free and ranks well in the search engines. Semrush site audit will show the defects and errors your website has.
On Page SEO Checker:- Ranking a website is not an easy task especially when you are a beginner. The on-page SEO checker will guide you in the ways you can improve your website/blog.
Social Media Tracker:- We all are a social creature and always feels to be appraised by others, so when you create a blog, one way to promote it is social media. By this tracker, your page followers and likes can be known.
Backlinks:- The concept of creating backlinks is changing over time, before bloggers used to create backlinks via a live or dead website which Google consider now as a spam, so now bloggers focus on quality backlinks with the relevant process(Guest Blogging, Related Forum Postings etc).
Keywords Research:- As I already mentioned earlier, what is the keyword and the importance of keyword research. With the help of semrush, you can do proper keyword research and find the top performing keywords. Click here to watch how to do competitor analysis on semrush.
Semrush for Experts
The need for an expert is totally different from the beginners as they already know what they are looking for and how a tool can reduce their effort and share the productive time.
Backlinks Analysis:- Experts always work hard to optimize their blog, write good content and provide more useful insights. So they always try to come up with the new ideas and spread their knowledge on the particular topic. Backlink Analysis will help experts to get the metrics of their competitors and get to know the backlinks they are getting from.
SEO Writing Assistant:- With this feature experts track whether their content matches the SEO recommended by semrush. This tool is also available for WordPress as well.
Topic Research:- Semrush will help you analyze your competitors and give you a proper content idea. You just have to enter your topic name(which you are looking for) and enter the domain name(for which website you want to check the related topic).
SEO recommendations:- What if you write an article and get the tips to rank it? If I tell you that I will help you with the right word to be used in your keyword and give you the list of websites for backlink according to your blog or keyword. SEMrush provides this feature in which you just have to enter the topic and it will give you recommend synonyms words with the backlink website list.
So my take on SEMrush is positive as I am happy with the tools what they provide and get good keywords Idea and with the help of it, I started writing good posts with proper keyword research.
Now my question to you is, have you ever used SEMrush? If yes, then for what purpose? And if no, then which tool you are using? Comment below. And tell me if you find any difficulty in using SEMrush tool. Over To You.